The full-page ad for the first Earth Day, published in The New York Times on January 18, 1970.

Each year, we celebrate Earth Day; and each year, our collective actions lead to more greenhouse gas emissions, more habitat destruction, and more species extinctions. It’s hard for Earth Day not to feel like more of a superficial patting of ourselves on the back or a greenwashing opportunity for corporate sponsors than a serious call for transformative change.

The first Earth Day, on April 22, 1970, was something totally different. With 12,000 events across the country and more than 35,000 speakers from every walk of life—young and old, scientists and preachers, liberals and conservatives—the transformative power of the first Earth Day, conceived as a teach-in rather than a rally or a protest, is hard for us to imagine in our contemporary era of stark political polarization, hashtag protests, and climate denial politics.

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Adam Rome is an environmental historian who digs deep into the historical record and emerges with profound insights about the first Earth Day and the origins of the environmental movement. His work reveals the vital importance of understanding our environmental history in order to forge a more promising environmental future.

Adam Rome was my advisor many years ago when I studied environmental history and cultural geography in graduate school at Penn State. And now, I’m very happy that he’s my good friend and colleague here at the University at Buffalo, where he’s Professor of Environment and Sustainability.

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My conversation with Adam travels through history, long before and after the first Earth Day, from beaver hats in feudal Europe; to the post-WWII era of prosperity and suburban development; and up to the present, as he probes the business world’s attempts to become more sustainable.

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Adam Rome

Adam Rome is professor of environment and sustainability at the University at Buffalo. A leading expert on the history of environmental activism, his first book, The Bulldozer in the Countryside: Suburban Sprawl and the Rise of American Environmentalism, won the Frederick Jackson Turner Award and the Lewis Mumford Prize. His book on the history of the first Earth Day, The Genius of Earth Day: How a 1970 Teach-In Unexpectedly Made the First Green Generation, was featured in The New Yorker. He is co-editor of Green Capitalism? Business and the Environment in the Twentieth Century. From 2002 to 2005, he edited the journal Environmental History. In addition to numerous scholarly publications, he has written essays and op-eds for a variety of publications, including Nature, Smithsonian, The Washington Post, Wired, and The Huffington Post. He has produced two Audible Original audio courses: “The Genius of Earth Day” and “The Enduring Genius of Frederick Law Olmsted.”

Quotation read by Adam Rome

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“The question is whether any civilization can wage relentless war on life without destroying itself, and without losing the right to be called civilized.”

— Rachel Carson, from Silent Spring